From MySpace to EverySpace

The spreading of a sterile, mimetic aesthetic presents opportunities.

Apr 22, 2023

∙ Paid

The wind tunnel effect (Source: Adrian Hanft, User Zero)

A friend shared this essay with me by Alex Murrell titled “The Age of Average”. It’s worth reading. Murrell quotes the journalist Kyle Chayka on the International AirBNB Aesthetic:

“I called this style “AirSpace”. It’s marked by an easily recognisable mix of symbols – like reclaimed wood, Edison bul…

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